the PR toolkit blog &
The Book Publicist Podcast
What are Local Media Outlets Looking For?
Jason Jones
It might seem like what your local media is looking for is something of a guessing game… Do they want tension-rich stories with emotional weight? Or something light, happy, maybe even
Socially Awkward? Common Sense Strategies to Help You Succeed With Media, Pt. 4
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Your feeds shouldn’t be an endless stream of promotions. When it appears that all you’re interested in is selling, selling, selling, it’s a major turnoff.
Socially Awkward? Common Sense Strategies to Help You Succeed with Media, Part 5
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It’s easy to talk a big game on your social feeds, but it’s tough to keep the truth under wraps for long. Eventually, you’ll be
Where Do You Start Building Your Audience?
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You’ve written it: the book that was missing from the world, the sum of hundreds of hours of research, planning, writing, editing… it’s finally
